News

brand-up is delighted to announce its successful contribution to the conclusion of a multi-year distribution agreement between Dyna+ and Fixmer for the renowned Reductin® brand. 

Dyna+, a Belgian innovator, has built Reductin® into a leading nutri- and dermo-cosmetic range, recognized for its effectiveness in slimming and cellulite treatment. 

With this partnership, Fixmer – a respected and powerful BeLux wholesaler group now expanding into the pharmaceutical sector – will leverage its strong distribution network to further accelerate Reductin®’s growth and accessibility. 

This strategic agreement underscores brand-up’s role as a catalyst in connecting ambitious companies, driving market expansion, and creating sustainable value for brands and their partners.